BOSTON - March 5, 2007
Compete, Inc. today announced the company achieved record growth in 2006. The company's substantial growth was fueled by its position as the only online consumer market research firm delivering value to both marketers and consumers.
Compete's revenues have grown tenfold since 2002, as its automotive, financial services, travel and wireless practices experienced major growth. In 2006, Compete was presented with a coveted Deloitte Technology Fast 50 Award in recognition of its significant growth accomplishments and position as the third fastest growing company in New England.
With its launch of Compete.com in 2006, Compete has further established itself as the online market research firm at the nexus of consumer and marketer interaction. Compete.com is the first website to offer free premium web metrics to marketers and web savvy consumers. The site has proven to be a popular and valuable resource for online marketers with more than 250,000 people visiting the site and more than 750,000 site snapshots so far.
Compete.com Announcement: http://www.competeinc.com/news_events/pressReleases/171/
"Marketers are struggling to catch up with consumers online," said Don McLagan, chairman, president and CEO of Compete. "Consumers now spend nine hours per month on MySpace alone, leaving less time for interaction with brands through traditional media channels. As marketers move a greater share of marketing dollars online we are helping them research, channel and engage consumers in new ways."
Social Marketing Thought Leaders:
Throughout 2006, Compete senior executives were sought after thought leaders, on the speaking circuit and by the media, on the topics of social marketing and consumer generated media. Compete's Chief Marketing Officer, Stephen DiMarco, led discussions at leading marketing and advertising conferences across the country and Compete's influential Spark! research reports were frequently featured in leading business and marketing publications.
Download research: http://www.competeinc.com/research/spark/
Industry Recognition:
In addition to being named third fastest growing company in Deloitte's Technology Fast 50 Program for New England, Compete.com's blog received the coveted MITX award for Best Community/Blog in 2006. The blog, which provides timely, clever commentary about news and trends was also added to the prestigious 9rules community of blogs. With 500 blogs referenced or linked to the Compete.com blog, it has been catapulted into the top 5,000 blogs according to Technorati.
Best Community/Blog Announcement: http://www.competeinc.com/news_events/pressReleases/173/
Compete was also named as finalist in 2006 American Business Awards and Compete's Voicebox platform was a finalist in the 2006 MITX Technology Awards.
Marketers Turn to Compete:
Compete works with more than 50 world-class brands including major U.S. wireless carriers, handset OEMs, financial institutions, more than 70% of automotive OEMs, search engines and leading online travel agencies. To meet the expanding needs of its customers, Compete grew its staff to 78 employees in 2006.
About Compete
Compete, Inc. is the only online market research firm that creates value for both consumers and marketers. Compete's research is powered by millions of people who share their online behavior to create a more trusted, transparent, and valuable Internet. Consumers use Compete to stay safe when they surf, save when they buy, and discover the best new websites. Leading companies turn to Compete to understand how these consumers consider, buy and engage with their own and rival brands. Carlson Hotels Worldwide, Hyundai Motor America, Upromise, Verizon Wireless, DaimlerChrysler and other innovative companies rely on Compete's real-time insights to improve the return on their marketing investments.
Compete is headquartered in Boston, Massachusetts, with offices throughout the US. For more information, please visit http://www.competeinc.com.
